New OO gauge locomotive packaging announced

Date: 23 July 2007
Source: Bachmann

Bachmann Europe Plc today announced at its Annual Trade Open Day that it is to introduce new packaging for its Bachmann Branchline range of OO gauge locomotives and multiple units.

The new boxes offer substantial support for the locomotive and the clear plastic window allows the actual contents to be easily viewed before purchase.

David Haarhaus, Bachmann Europes Sales & Marketing Manager said customer feedback asked us to revisit our locomotive and multiple unit packaging and the new style allows customers to see what they are purchasing. There should be no confusion once the packaging becomes uniform across the OO gauge Branchline range.

The new boxes will also be utilised by Bachmanns Liliput range and will be progressively rolled out as new products appear in the shops.

BE 2007-39

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